Programme Day 2: 16 April 2010.
Export market EU - In pole position for the upswing.
| 08.15 | Check-in | |
| 09.00 | Welcome | Daniel Küng, CEO, Osec Jean-Daniel Gerber, Swiss Secretary of State |
| 09.30 | The importance of the EU market in the world economy | Dr. Klaus W. Wellershoff, CEO, Wellershoff & Partners Ltd |
| Saturation – stability – growth? What are the strengths of the EU market by international comparison? | ||
| 10.00 | Best practice: The EU market – still elemental for Swiss SMEs? | Dr. Hans Jordi, CEO and Delegate of the Board of Directors, Hoffmann Neopac Tins and Tubes Rolf Schmid, CEO, Mammut Sports Group |
| How important is and will remain the EU market? What significance will it have for Swiss SMEs in future? | ||
| 10.45 | Break / Networking | |
| 11.15 | Parallel workshops | |
| 12.15 | Lunch | |
| 13.30 | Welcome | Dr. Christian Blickenstorfer, Swiss Ambassador to Germany |
| 13.45 | Focus on Germany: reliable location or growing risk? | Dr. Thomas Borer-Fielding, Entrepreneur |
| 14.15 | Focus on Germany: How does my neighbour across the border see me? | Catherine Mühlemann, Media Entrepreneur |
| 14.45 | Focus on Germany: Panel discussion: Known unknown neighbour | Dr. Thomas Borer-Fielding, Entrepreneur Prof. Dr. Claus Hipp, Chairman of the Hipp Company Dr. Gerd Meier zu Köcker, directeur International Technology Cooperation & Cluster, VDI/VDE Innovation + Technik GmbH Catherine Mühlemann, Media Entrepreneur Peter Pauli, CEO, Meyer Burger Technology AG |
| 15.30 | Break / Networking | |
| 16.00 | Keynote: EU – Shrinking giant? What has become of the dream of 1989? And what role does little Switzerland play? | Dr. Hans-Dietrich Genscher |
| 16.45 | End/aperitif |